Thursday, March 17, 2011

National Relaunch of African Pride & the introduction of "My Pride. My Way" Campaign




On Wednesday, March 16th at the King Plow Arts Center. Celebrities, key influencers and beauty industry elite converged for the national re-launch of African Pride's olive oil infused hair care product line and the kick off of their "My Pride. My Way" campaign. The Master of Ceremonies was Ebony Steele (Radio Personality/Rickey Smiley Morning Show) and the event was hosted by Toccara Jones (America's Next Top Model) and Lance Gross (House of Payne) with special performances by spoken word artist Mshairi Uwezo and So So Def Recording Artist Dondria. The event featured hair demonstrations and consultations by style experts, makeovers, conversations in hair and more.


The national campaign titled, "My Pride. My Way", encourages women to write their own rules when it comes to their hair. Special Appearances included: A.J. Johnson (Actress/Fitness Coach), Derek J (Bravo/BET), Dondria (So So Def), Duane Mclaughlin (actor, Days of our Lives), Kaira Akita (Tyler Perry/BET), Keshia Knight Pulliam (Tyler Perry)














Special Thanks to Garnercircle for the invite 
Photo Credits: Anthony Medina & Vaughn Dabney

2 comments:

  1. As my first major event, I had a blast. It was a pleasure to have met some of the people yesterday! Thumbs up to the African Pride Products! :)

    ReplyDelete
  2. I had a great time. I am Mshairi A Uwezo, poet at the event. It ws great sharing my art and being around great energy! Shout out to Afrikan Pride, both the product and the lifestyle!

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