Thursday, May 22, 2014

William Rast Headed to Lord & Taylor



The fashion brand will offer full concept shops-in-shop for men and women, and the offering will also be available at lordandtaylor.com beginning in mid-August. 

The new menswear collection features modern interpretations of what the Creative Director Trace Ayala and Design Director Marcella Lindeberg are calling "Rat Pack," with casual tailoring in the shape of semi constructed and deconstructed blazers and a sharp sophisticated attitude. Modern leather jackets, and a strong focus on woven shirts, from flannel plaids to utilitarian cottons round out the men's collection. The womenswear collection utilizes the soul of men's tailoring, and brings more female friendly and body conscious silhouettes. It delivers elements of couture style to the world of casual denim. With a focus on biker jackets, printed tops and immaculately fitted denim, the collection offers women a very confident and strong identity.

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