Actress and singer/songwriter Rumer Willis debuted the “Rumer Has It” collaboration collection by ColourPop Cosmetics on last nights episode of Dancing With the Stars for her Swan Lake inspired semifinals performance.
“I am so excited to be partnering with Colourpop Cosmetics for my ColourPop collaboraton "Rumer Has It.” I wanted to create something that spoke to my character on tonight's Dancing With The Stars- the capsule is both edgy and feminine and I'm so excited everyone can try this amazing make-up.” – Rumer Willis
“We are so excited to announce our collaboration with Rumer Willis! Rumer is a young talent with so many amazing facets. She is strong, fashion forward, talented, and humble; she truly embodies the Colourpop girl. At Colourpop we pride ourselves on identifying current trends with our customer base and being adaptable to them. Like Rumer, the Colourpop girl is always ahead of the game and stands unique with confidence and strength.” – Laura Nelson, SEED Beauty
“Rumer Has It” is a 6-piece collection consisting of 4 eye shadows and 2 “Lippie Stix”. Each product in collection retails for $5
- Dark Red Lip – “Blood
- Nude Lip – “Pinch”
- Gray Metallic Shadow – “Feather”
- Silver Metallic Shadow – “Ice”
- Dark Green Metallic Shadow – “Raven”
- White Metallic Shadow – “Swan”
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